{"product_id":"package-tiers-checklist","title":"Package Tiers Checklist","description":"\u003cdiv class=\"wrap-content\"\u003e\n                     \u003clink href=\"https:\/\/fonts.googleapis.com\/css2?family=DM+Sans:ital,opsz,wght@0,9..40,300;0,9..40,400;0,9..40,500;0,9..40,600;0,9..40,700;0,9..40,800;1,9..40,400\u0026amp;family=DM+Serif+Display:ital@0;1\u0026amp;display=swap\" rel=\"stylesheet\"\u003e\n\u003csection class=\"desc-hero\" data-desc=\"Block 01: Hero\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" bgcolor=\"#555c49\" style=\"border:0;border-collapse:collapse;background:#555c49;background-image:linear-gradient(135deg,#808577 0%,#555c49 50%,#3c4033 100%);border-radius:18px;overflow:hidden;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:56px 36px 52px;text-align:center;\"\u003e\n\u003cspan style=\"display:inline-block;font-family:'DM Sans',sans-serif;font-size:14px;font-weight:600;color:#ffffff;background:#b8735a;border-radius:50px;padding:6px 18px;margin-bottom:20px;letter-spacing:0.5px;\"\u003eSERVICES \u0026amp; PACKAGES • CHECKLIST\u003c\/span\u003e\n\u003ch1 style=\"font-family:'DM Serif Display',serif;font-size:40px;font-weight:700;color:#ffffff;margin:0 auto 18px;line-height:1.15;max-width:620px;\"\u003ePackage Tiers \u003cem style=\"color:#f4eae6;\"\u003eChecklist\u003c\/em\u003e\n\u003c\/h1\u003e\n\u003cp style=\"margin:0 auto 36px;font-family:'DM Sans',sans-serif;font-size:16px;line-height:1.7;color:rgba(255,255,255,0.72);max-width:520px;\"\u003eA field-tested checklist for structuring, pricing, and explaining service tiers clients actually understand.\u003c\/p\u003e\n\u003ctable cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;margin:0 auto;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd valign=\"middle\" style=\"border:0;padding:0 36px;text-align:center;\"\u003e\n\u003cspan style=\"display:block;font-family:'DM Serif Display',serif;font-size:40px;font-weight:700;color:#ffffff;line-height:1;margin-bottom:10px;\"\u003e6\u003c\/span\u003e\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:14px;font-weight:600;color:rgba(255,255,255,0.55);line-height:1.2;letter-spacing:1.8px;text-transform:uppercase;\"\u003esections\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd valign=\"middle\" style=\"border:0;padding:0;\"\u003e\u003cdiv style=\"width:1px;height:56px;background:rgba(255,255,255,0.18);\"\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"middle\" style=\"border:0;padding:0 36px;text-align:center;\"\u003e\n\u003cspan style=\"display:block;font-family:'DM Serif Display',serif;font-size:40px;font-weight:700;color:#ffffff;line-height:1;margin-bottom:10px;\"\u003e30\u003c\/span\u003e\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:14px;font-weight:600;color:rgba(255,255,255,0.55);line-height:1.2;letter-spacing:1.8px;text-transform:uppercase;\"\u003eitems\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd valign=\"middle\" style=\"border:0;padding:0;\"\u003e\u003cdiv style=\"width:1px;height:56px;background:rgba(255,255,255,0.18);\"\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"middle\" style=\"border:0;padding:0 36px;text-align:center;\"\u003e\n\u003cspan style=\"display:block;font-family:'DM Serif Display',serif;font-size:34px;font-weight:700;font-style:italic;color:#ffffff;line-height:1;margin-bottom:10px;\"\u003einstant\u003c\/span\u003e\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:14px;font-weight:600;color:rgba(255,255,255,0.55);line-height:1.2;letter-spacing:1.8px;text-transform:uppercase;\"\u003eaccess\u003c\/span\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/section\u003e\n\n\u003cdiv style=\"display:block;height:10px;line-height:1px;font-size:1px;\"\u003e \u003c\/div\u003e\n\n\u003csection class=\"desc-buy-box\" data-desc=\"Block 02: Buy Box\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" bgcolor=\"#fdfaf4\" style=\"border:0;border-collapse:collapse;border-radius:18px;overflow:hidden;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\u003ctd bgcolor=\"#fdfaf4\" style=\"border:0;padding:48px 36px;text-align:center;\"\u003e\n\u003cspan style=\"display:inline-block;font-family:'DM Sans',sans-serif;font-size:14px;font-weight:600;color:#9aa885;background:#e6dcc4;border-radius:50px;padding:6px 18px;letter-spacing:0.3px;\"\u003e🔥 Straightforward · no guesswork\u003c\/span\u003e\n\u003cp style=\"margin:20px 0 8px;font-family:'DM Sans',sans-serif;font-size:15px;line-height:1.6;color:#5b5751;\"\u003eA 6-section, 30-item checklist for structuring, pricing, and selling tiered service packages.\u003c\/p\u003e\n\u003cp style=\"margin:0 0 24px;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.6;color:#5b5751;\"\u003eBuilt for photographers, planners, and other service providers ready to formalize their offers.\u003c\/p\u003e\n\u003ca class=\"do_add_to_cart\" href=\"#top\" onmouseover=\"this.style.transform='translateY(-2px)';this.style.boxShadow='0 10px 24px rgba(0,0,0,0.18)';\" onmouseout=\"this.style.transform='translateY(0)';this.style.boxShadow='0 4px 12px rgba(0,0,0,0.08)';\" style=\"display:inline-block;font-family:'DM Sans',sans-serif;font-size:16px;font-weight:700;color:#ffffff;background:#9aa885;background-image:linear-gradient(90deg,#9aa885,#b3bea4);padding:16px 40px;border-radius:50px;text-decoration:none;letter-spacing:0.3px;box-shadow:0 4px 12px rgba(0,0,0,0.08);transition:transform 0.2s,box-shadow 0.2s;\"\u003e🔓 Get Instant Access\u003c\/a\u003e\n\u003cp style=\"margin:24px 0 8px;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.8;color:#5b5751;\"\u003e✓ Instant PDF download\u003c\/p\u003e\n\u003cp style=\"margin:0 0 8px;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.8;color:#5b5751;\"\u003e✓ Action-focused, not theory\u003c\/p\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.8;color:#5b5751;\"\u003e✓ Read on any device, lifetime access\u003c\/p\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/section\u003e\n\n\u003cdiv style=\"display:block;height:10px;line-height:1px;font-size:1px;\"\u003e \u003c\/div\u003e\n\n\u003csection class=\"desc-problem\" data-desc=\"Block 03: Problem\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" bgcolor=\"#e6dcc4\" style=\"border:0;border-collapse:collapse;border-radius:18px;overflow:hidden;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\u003ctd bgcolor=\"#e6dcc4\" style=\"border:0;padding:48px 36px;text-align:center;\"\u003e\n\u003cspan style=\"display:inline-block;font-family:'DM Sans',sans-serif;font-size:14px;font-weight:600;color:#ffffff;background:#9aa885;border-radius:50px;padding:6px 18px;margin-bottom:14px;letter-spacing:0.5px;\"\u003eSOUND FAMILIAR?\u003c\/span\u003e\n\u003ch2 style=\"font-family:'DM Serif Display',serif;font-size:28px;font-weight:700;color:#2a2a1f;margin:0 0 36px;line-height:1.2;\"\u003eYour packages still feel \u003cem style=\"color:#b8735a;\"\u003eimprovised\u003c\/em\u003e\n\u003c\/h2\u003e\n\u003ctable cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;margin:0 auto;max-width:560px;width:100%;\"\u003e\n\n\u003ctbody\u003e\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"top\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:48px;height:48px;border-radius:14px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:46px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003ccircle cx=\"12\" cy=\"12\" r=\"10\"\u003e\u003c\/circle\u003e\u003cline x1=\"12\" y1=\"8\" x2=\"12\" y2=\"12\"\u003e\u003c\/line\u003e\u003cline x1=\"12\" y1=\"16\" x2=\"12.01\" y2=\"16\"\u003e\u003c\/line\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 4px;font-family:'DM Serif Display',serif;font-size:17px;font-weight:700;color:#2a2a1f;\"\u003eTiers built from random extras\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.6;color:#5b5751;\"\u003eAdd-ons get bundled ad hoc, so no two client quotes look consistent.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"top\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:48px;height:48px;border-radius:14px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:46px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003ccircle cx=\"11\" cy=\"11\" r=\"8\"\u003e\u003c\/circle\u003e\u003cline x1=\"21\" y1=\"21\" x2=\"16.65\" y2=\"16.65\"\u003e\u003c\/line\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 4px;font-family:'DM Serif Display',serif;font-size:17px;font-weight:700;color:#2a2a1f;\"\u003eThe middle tier doesn't stand out\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.6;color:#5b5751;\"\u003eClients can't tell why they'd choose the mid-level package over the cheapest one.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"top\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:48px;height:48px;border-radius:14px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:46px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003ccircle cx=\"12\" cy=\"12\" r=\"10\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"12\" cy=\"12\" r=\"6\"\u003e\u003c\/circle\u003e\u003ccircle cx=\"12\" cy=\"12\" r=\"2\"\u003e\u003c\/circle\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 4px;font-family:'DM Serif Display',serif;font-size:17px;font-weight:700;color:#2a2a1f;\"\u003ePremium scope was never mapped out\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.6;color:#5b5751;\"\u003eThe top tier promises more, but the added time and involvement were never defined.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"top\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:48px;height:48px;border-radius:14px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:46px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003cpolyline points=\"22 7 13.5 15.5 8.5 10.5 2 17\"\u003e\u003c\/polyline\u003e\u003cpolyline points=\"16 7 22 7 22 13\"\u003e\u003c\/polyline\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 4px;font-family:'DM Serif Display',serif;font-size:17px;font-weight:700;color:#2a2a1f;\"\u003eSmall price gaps invite negotiation\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.6;color:#5b5751;\"\u003eWhen tiers sit too close in price, clients push for discounts instead of upgrades.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/section\u003e\n\n\u003cdiv style=\"display:block;height:10px;line-height:1px;font-size:1px;\"\u003e \u003c\/div\u003e\n\n\u003csection class=\"desc-whats-inside\" data-desc=\"Block 04: What's Inside\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" bgcolor=\"#fdfaf4\" style=\"border:0;border-collapse:collapse;border-radius:18px;overflow:hidden;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\u003ctd bgcolor=\"#fdfaf4\" style=\"border:0;padding:48px 36px;text-align:center;\"\u003e\n\u003cspan style=\"display:inline-block;font-family:'DM Sans',sans-serif;font-size:14px;font-weight:600;color:#ffffff;background:#9aa885;border-radius:50px;padding:6px 18px;margin-bottom:14px;letter-spacing:0.5px;\"\u003eWHAT'S INSIDE\u003c\/span\u003e\n\u003ch2 style=\"font-family:'DM Serif Display',serif;font-size:28px;font-weight:700;color:#2a2a1f;margin:0 0 36px;line-height:1.2;\"\u003eInside the checklist, \u003cem style=\"color:#b8735a;\"\u003e6 sections and 30 items\u003c\/em\u003e\n\u003c\/h2\u003e\n\u003ctable cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;margin:0 auto;max-width:560px;width:100%;\"\u003e\n\n\u003ctbody\u003e\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"top\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:48px;height:48px;border-radius:14px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:46px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003ccircle cx=\"12\" cy=\"12\" r=\"10\"\u003e\u003c\/circle\u003e\u003cpolygon points=\"16.24 7.76 14.12 14.12 7.76 16.24 9.88 9.88 16.24 7.76\"\u003e\u003c\/polygon\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 4px;font-family:'DM Serif Display',serif;font-size:17px;font-weight:700;color:#2a2a1f;\"\u003e01 Choose the Tier Logic\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.6;color:#5b5751;\"\u003eDecide what actually separates each tier — timeline, access, or responsibility — before you touch pricing.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"top\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:48px;height:48px;border-radius:14px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:46px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003crect width=\"8\" height=\"4\" x=\"8\" y=\"2\" rx=\"1\" ry=\"1\"\u003e\u003c\/rect\u003e\u003cpath d=\"M16 4h2a2 2 0 0 1 2 2v14a2 2 0 0 1-2 2H6a2 2 0 0 1-2-2V6a2 2 0 0 1 2-2h2\"\u003e\u003c\/path\u003e\u003cpath d=\"m9 14 2 2 4-4\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 4px;font-family:'DM Serif Display',serif;font-size:17px;font-weight:700;color:#2a2a1f;\"\u003e02 Define Each Level\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.6;color:#5b5751;\"\u003eNail down the client type, core promise, and firm limits for every package you offer.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"top\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:48px;height:48px;border-radius:14px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:46px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003ccircle cx=\"11\" cy=\"11\" r=\"8\"\u003e\u003c\/circle\u003e\u003cline x1=\"21\" y1=\"21\" x2=\"16.65\" y2=\"16.65\"\u003e\u003c\/line\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 4px;font-family:'DM Serif Display',serif;font-size:17px;font-weight:700;color:#2a2a1f;\"\u003e03 Make Differences Visible\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.6;color:#5b5751;\"\u003eLay tiers out side-by-side so access, vendor handling, and timeline differences are obvious at a glance.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"top\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:48px;height:48px;border-radius:14px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:46px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003cpolyline points=\"22 7 13.5 15.5 8.5 10.5 2 17\"\u003e\u003c\/polyline\u003e\u003cpolyline points=\"16 7 22 7 22 13\"\u003e\u003c\/polyline\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 4px;font-family:'DM Serif Display',serif;font-size:17px;font-weight:700;color:#2a2a1f;\"\u003e04 Price the Spread\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.6;color:#5b5751;\"\u003eSet gaps that protect your time and make the premium tier feel like real added value, not padding.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"top\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:48px;height:48px;border-radius:14px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:46px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003cpath d=\"M16 21v-2a4 4 0 0 0-4-4H6a4 4 0 0 0-4 4v2\"\u003e\u003c\/path\u003e\u003ccircle cx=\"9\" cy=\"7\" r=\"4\"\u003e\u003c\/circle\u003e\u003cpath d=\"M22 21v-2a4 4 0 0 0-3-3.87\"\u003e\u003c\/path\u003e\u003cpath d=\"M16 3.13a4 4 0 0 1 0 7.75\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 4px;font-family:'DM Serif Display',serif;font-size:17px;font-weight:700;color:#2a2a1f;\"\u003e05 Prepare Sales Guidance\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.6;color:#5b5751;\"\u003eGet discovery questions and talking points that help clients find their own right-fit tier.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"top\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:48px;height:48px;border-radius:14px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:46px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003cpath d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"top\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 4px;font-family:'DM Serif Display',serif;font-size:17px;font-weight:700;color:#2a2a1f;\"\u003e06 Audit Regularly\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.6;color:#5b5751;\"\u003eBuild a quarterly habit of reviewing which tiers sell, which stall, and when it's time to revise.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/section\u003e\n\n\u003cdiv style=\"display:block;height:10px;line-height:1px;font-size:1px;\"\u003e \u003c\/div\u003e\n\n\u003csection class=\"desc-cta\" data-desc=\"Block 05: CTA\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" bgcolor=\"#9aa885\" style=\"border:0;border-collapse:collapse;background:#9aa885;background-image:linear-gradient(135deg,#6c765d 0%,#9aa885 50%,#b3bea4 100%);border-radius:18px;overflow:hidden;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:52px 36px;text-align:center;\"\u003e\n\u003ch2 style=\"font-family:'DM Serif Display',serif;font-size:28px;font-weight:700;color:#ffffff;margin:0 0 14px;line-height:1.2;\"\u003eBuild packages your clients actually \u003cem style=\"color:#f4eae6;\"\u003eunderstand\u003c\/em\u003e\n\u003c\/h2\u003e\n\u003cp style=\"margin:0 auto 28px;font-family:'DM Sans',sans-serif;font-size:15px;line-height:1.7;color:rgba(255,255,255,0.8);max-width:480px;\"\u003eInstant PDF download — start restructuring your tiers today.\u003c\/p\u003e\n\u003ca class=\"do_add_to_cart\" href=\"#top\" onmouseover=\"this.style.transform='translateY(-2px)';this.style.boxShadow='0 12px 28px rgba(0,0,0,0.25)';\" onmouseout=\"this.style.transform='translateY(0)';this.style.boxShadow='0 4px 14px rgba(0,0,0,0.12)';\" style=\"display:inline-block;font-family:'DM Sans',sans-serif;font-size:16px;font-weight:700;color:#9aa885;background:#ffffff;padding:16px 40px;border-radius:50px;text-decoration:none;letter-spacing:0.3px;box-shadow:0 4px 14px rgba(0,0,0,0.12);transition:transform 0.2s,box-shadow 0.2s;\"\u003e🔓 Get Instant Access\u003c\/a\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/section\u003e\n\n\u003cdiv style=\"display:block;height:10px;line-height:1px;font-size:1px;\"\u003e \u003c\/div\u003e\n\n\u003csection class=\"desc-disclaimer\" data-desc=\"Block 06: Disclaimer\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" bgcolor=\"#e6dcc4\" style=\"border:0;border-collapse:collapse;border-radius:18px;overflow:hidden;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\u003ctd bgcolor=\"#e6dcc4\" style=\"border:0;padding:26px 36px;text-align:center;\"\u003e\n\u003cp style=\"margin:0 auto;font-family:'DM Sans',sans-serif;font-size:13px;line-height:1.7;color:#5b5751;max-width:640px;\"\u003eThis checklist is educational content only. Business results depend on many factors and are not guaranteed.\u003c\/p\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/section\u003e\n\n\u003cdiv style=\"display:block;height:10px;line-height:1px;font-size:1px;\"\u003e \u003c\/div\u003e\n\n\u003csection class=\"desc-at-a-glance\" data-desc=\"Block 07: At a glance\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" bgcolor=\"#fdfaf4\" style=\"border:0;border-collapse:collapse;border-radius:18px;overflow:hidden;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\u003ctd bgcolor=\"#fdfaf4\" style=\"border:0;padding:36px;\"\u003e\n\u003ch2 style=\"font-family:'DM Serif Display',serif;font-size:24px;font-weight:700;color:#2a2a1f;margin:0 0 24px;line-height:1.2;text-align:left;\"\u003eAt a glance\u003c\/h2\u003e\n\u003ctable cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;width:100%;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"50%\" valign=\"top\" style=\"border:0;padding:12px 12px 12px 0;text-align:left;\"\u003e\n\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:12px;font-weight:600;color:#b8735a;letter-spacing:1.2px;text-transform:uppercase;line-height:1;margin-bottom:2px;\"\u003eFormat\u003c\/span\u003e\n\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:600;color:#2a2a1f;line-height:1.4;\"\u003e22-page PDF checklist\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd width=\"50%\" valign=\"top\" style=\"border:0;padding:12px 0 12px 12px;text-align:left;\"\u003e\n\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:12px;font-weight:600;color:#b8735a;letter-spacing:1.2px;text-transform:uppercase;line-height:1;margin-bottom:2px;\"\u003eAccess\u003c\/span\u003e\n\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:600;color:#2a2a1f;line-height:1.4;\"\u003eInstant download after checkout\u003c\/span\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"50%\" valign=\"top\" style=\"border:0;padding:12px 12px 12px 0;text-align:left;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:12px;font-weight:600;color:#b8735a;letter-spacing:1.2px;text-transform:uppercase;line-height:1;margin-bottom:2px;\"\u003eCompatibility\u003c\/span\u003e\n\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:600;color:#2a2a1f;line-height:1.4;\"\u003ePhone, tablet, laptop — any device\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd width=\"50%\" valign=\"top\" style=\"border:0;padding:12px 0 12px 12px;text-align:left;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:12px;font-weight:600;color:#b8735a;letter-spacing:1.2px;text-transform:uppercase;line-height:1;margin-bottom:2px;\"\u003eOwnership\u003c\/span\u003e\n\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:600;color:#2a2a1f;line-height:1.4;\"\u003eYours to keep, lifetime access\u003c\/span\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"50%\" valign=\"top\" style=\"border:0;padding:12px 12px 12px 0;text-align:left;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:12px;font-weight:600;color:#b8735a;letter-spacing:1.2px;text-transform:uppercase;line-height:1;margin-bottom:2px;\"\u003eRefunds\u003c\/span\u003e\n\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:600;color:#2a2a1f;line-height:1.4;\"\u003eHandled under the store's Refund Policy (30 days)\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd width=\"50%\" valign=\"top\" style=\"border:0;padding:12px 0 12px 12px;text-align:left;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003cspan style=\"display:block;font-family:'DM Sans',sans-serif;font-size:12px;font-weight:600;color:#b8735a;letter-spacing:1.2px;text-transform:uppercase;line-height:1;margin-bottom:2px;\"\u003ePrice\u003c\/span\u003e\n\u003cspan class=\"product-price\" data-singleproduct=\"savePrice\" style=\"display:block;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:600;color:#2a2a1f;line-height:1.4;\"\u003e$PRICE\u003c\/span\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/section\u003e\n\n\u003cdiv style=\"display:block;height:10px;line-height:1px;font-size:1px;\"\u003e \u003c\/div\u003e\n\n\u003csection class=\"desc-everything-you-get\" data-desc=\"Block 08: Here's everything you get\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" bgcolor=\"#fdfaf4\" style=\"border:0;border-collapse:collapse;border-radius:18px;overflow:hidden;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\u003ctd bgcolor=\"#fdfaf4\" style=\"border:0;padding:36px 28px 28px;text-align:center;\"\u003e\n\n\u003cspan style=\"display:inline-block;font-family:'DM Sans',sans-serif;font-size:13px;font-weight:700;color:#b8735a;letter-spacing:2px;text-transform:uppercase;margin-bottom:12px;\"\u003eHERE'S EVERYTHING YOU GET\u003c\/span\u003e\n\u003ch2 style=\"font-family:'DM Serif Display',serif;font-size:32px;font-weight:700;color:#2a2a1f;margin:0 0 20px;line-height:1.2;\"\u003eEverything inside — yours for \u003cspan class=\"product-price\" data-singleproduct=\"savePrice\"\u003e$PRICE\u003c\/span\u003e\n\u003c\/h2\u003e\n\n\u003ctable cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;width:100%;\"\u003e\n\n\u003ctbody\u003e\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"middle\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:44px;height:44px;border-radius:12px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:42px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003crect width=\"8\" height=\"4\" x=\"8\" y=\"2\" rx=\"1\" ry=\"1\"\u003e\u003c\/rect\u003e\u003cpath d=\"M16 4h2a2 2 0 0 1 2 2v14a2 2 0 0 1-2 2H6a2 2 0 0 1-2-2V6a2 2 0 0 1 2-2h2\"\u003e\u003c\/path\u003e\u003cpath d=\"m9 14 2 2 4-4\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"middle\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 3px;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:700;color:#2a2a1f;line-height:1.3;\"\u003eThe complete Package Tiers Checklist\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:13px;line-height:1.5;color:#5b5751;\"\u003eAll 6 sections and 30 items, ready to work through in order.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd width=\"90\" valign=\"middle\" align=\"right\" style=\"border:0;text-align:right;\"\u003e\u003cspan style=\"font-family:'DM Sans',sans-serif;font-size:13px;font-style:italic;color:#5b5751;\"\u003eIncluded\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"middle\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:44px;height:44px;border-radius:12px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:42px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003ccircle cx=\"12\" cy=\"12\" r=\"10\"\u003e\u003c\/circle\u003e\u003cpolyline points=\"12 6 12 12 16 14\"\u003e\u003c\/polyline\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"middle\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 3px;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:700;color:#2a2a1f;line-height:1.3;\"\u003eInstant PDF delivery\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:13px;line-height:1.5;color:#5b5751;\"\u003eDownload immediately after checkout — no waiting.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd width=\"90\" valign=\"middle\" align=\"right\" style=\"border:0;text-align:right;\"\u003e\u003cspan style=\"font-family:'DM Sans',sans-serif;font-size:13px;font-style:italic;color:#5b5751;\"\u003eIncluded\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"middle\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:44px;height:44px;border-radius:12px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:42px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003cpath d=\"M22 11.08V12a10 10 0 1 1-5.93-9.14\"\u003e\u003c\/path\u003e\u003cpolyline points=\"22 4 12 14.01 9 11.01\"\u003e\u003c\/polyline\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"middle\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 3px;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:700;color:#2a2a1f;line-height:1.3;\"\u003eRead on any device\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:13px;line-height:1.5;color:#5b5751;\"\u003ePhone, tablet, or laptop, with lifetime access to revisit anytime.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd width=\"90\" valign=\"middle\" align=\"right\" style=\"border:0;text-align:right;\"\u003e\u003cspan style=\"font-family:'DM Sans',sans-serif;font-size:13px;font-style:italic;color:#5b5751;\"\u003eIncluded\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"middle\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:44px;height:44px;border-radius:12px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:42px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003cpath d=\"M9 18h6\"\u003e\u003c\/path\u003e\u003cpath d=\"M10 22h4\"\u003e\u003c\/path\u003e\u003cpath d=\"M15.09 14c.18-.98.65-1.74 1.41-2.5A4.65 4.65 0 0 0 18 8 6 6 0 0 0 6 8c0 1 .23 2.23 1.5 3.5A4.61 4.61 0 0 1 8.91 14\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"middle\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 3px;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:700;color:#2a2a1f;line-height:1.3;\"\u003eAction-focused structure\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:13px;line-height:1.5;color:#5b5751;\"\u003eBuilt to tick off, not just read.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd width=\"90\" valign=\"middle\" align=\"right\" style=\"border:0;text-align:right;\"\u003e\u003cspan style=\"font-family:'DM Sans',sans-serif;font-size:13px;font-style:italic;color:#5b5751;\"\u003eIncluded\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:20px 0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\n\u003ctd width=\"56\" valign=\"middle\" style=\"border:0;padding-right:16px;\"\u003e\u003cdiv style=\"width:44px;height:44px;border-radius:12px;background:#f4eae6;border:1px solid rgba(154,168,133,0.1);color:#9aa885;text-align:center;line-height:42px;\"\u003e\u003csvg width=\"22\" height=\"22\" viewbox=\"0 0 24 24\" fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" style=\"vertical-align:middle;\"\u003e\u003cpath d=\"M12 22s8-4 8-10V5l-8-3-8 3v7c0 6 8 10 8 10z\"\u003e\u003c\/path\u003e\u003c\/svg\u003e\u003c\/div\u003e\u003c\/td\u003e\n\u003ctd valign=\"middle\" style=\"border:0;text-align:left;\"\u003e\n\u003ch3 style=\"margin:0 0 3px;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:700;color:#2a2a1f;line-height:1.3;\"\u003eRefund protection\u003c\/h3\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:13px;line-height:1.5;color:#5b5751;\"\u003eCovered under the store's standard Refund Policy.\u003c\/p\u003e\n\u003c\/td\u003e\n\u003ctd width=\"90\" valign=\"middle\" align=\"right\" style=\"border:0;text-align:right;\"\u003e\u003cspan style=\"font-family:'DM Sans',sans-serif;font-size:13px;font-style:italic;color:#5b5751;\"\u003eIncluded\u003c\/span\u003e\u003c\/td\u003e\n\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003cdiv data-singleproductbox=\"savePercent\"\u003e\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;margin-top:8px;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"border:0;\"\u003e\n\u003ctd valign=\"middle\" style=\"border:0;padding:16px 4px;text-align:left;border-top:1px dashed rgba(154,168,133,0.1);\"\u003e\n\u003cspan style=\"font-family:'DM Sans',sans-serif;font-size:15px;color:#5b5751;\"\u003eRegular price\u003c\/span\u003e\n\u003c\/td\u003e\n\u003ctd valign=\"middle\" align=\"right\" style=\"border:0;padding:16px 4px;text-align:right;border-top:1px dashed rgba(154,168,133,0.1);\"\u003e\n\u003cspan class=\"product-price-old\" data-singleproduct=\"price\" style=\"font-family:'DM Sans',sans-serif;font-size:17px;color:#5b5751;text-decoration:line-through;\"\u003e\u003c\/span\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/div\u003e\n\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" bgcolor=\"#555c49\" style=\"border:0;border-collapse:collapse;background:#555c49;border-radius:14px;overflow:hidden;margin-top:16px;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"border:0;\"\u003e\n\u003ctd valign=\"middle\" style=\"border:0;padding:10px 22px;text-align:left;\"\u003e\n\u003ctable align=\"left\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;margin:0;\"\u003e\n\u003ctbody\u003e\n\u003ctr style=\"border:0;\"\u003e\u003ctd align=\"left\" style=\"border:0;padding:0;text-align:left;font-family:'DM Sans',sans-serif;font-size:15px;color:#ffffff;font-weight:600;line-height:1;\"\u003eYour price today\u003c\/td\u003e\u003c\/tr\u003e\n\u003ctr style=\"border:0;\"\u003e\u003ctd align=\"left\" style=\"border:0;padding:4px 0 0;text-align:left;\"\u003e\n\u003cdiv data-singleproductbox=\"savePercent\"\u003e\n\u003cspan style=\"font-family:'DM Sans',sans-serif;font-size:11px;color:#b8735a;font-weight:700;letter-spacing:1px;text-transform:uppercase;line-height:1;\"\u003e\u003cspan data-singleproduct=\"savePercent\"\u003e\u003c\/span\u003e OFF\u003c\/span\u003e\n\u003c\/div\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/td\u003e\n\u003ctd valign=\"middle\" align=\"right\" style=\"border:0;padding:10px 22px;text-align:right;\"\u003e\n\u003cspan class=\"product-price\" data-singleproduct=\"savePrice\" style=\"font-family:'DM Serif Display',serif;font-size:26px;font-weight:700;color:#ffffff;\"\u003e$PRICE\u003c\/span\u003e\n\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003cdiv style=\"display:block;height:12px;line-height:1px;font-size:1px;\"\u003e \u003c\/div\u003e\n\u003ca class=\"do_add_to_cart\" href=\"#top\" onmouseover=\"this.style.transform='translateY(-2px)';this.style.boxShadow='0 12px 28px rgba(0,0,0,0.25)';\" onmouseout=\"this.style.transform='translateY(0)';this.style.boxShadow='0 4px 14px rgba(0,0,0,0.12)';\" style=\"display:block;width:100%;box-sizing:border-box;font-family:'DM Sans',sans-serif;font-size:16px;font-weight:700;color:#ffffff;background:#555c49;padding:18px 40px;border-radius:50px;text-decoration:none;letter-spacing:0.3px;text-align:center;box-shadow:0 4px 14px rgba(0,0,0,0.12);transition:transform 0.2s,box-shadow 0.2s;\"\u003eDownload now\u003c\/a\u003e\n\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/section\u003e\n\n\u003cdiv style=\"display:block;height:10px;line-height:1px;font-size:1px;\"\u003e \u003c\/div\u003e\n\n\u003csection class=\"desc-faq\" data-desc=\"Block 09: FAQ\"\u003e\n\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" bgcolor=\"#fdfaf4\" style=\"border:0;border-collapse:collapse;border-radius:18px;overflow:hidden;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\u003ctd bgcolor=\"#fdfaf4\" style=\"border:0;padding:36px 28px;\"\u003e\n\n\u003ctable width=\"100%\" cellpadding=\"0\" cellspacing=\"0\" border=\"0\" style=\"border:0;border-collapse:collapse;margin-bottom:8px;\"\u003e\n\u003ctbody\u003e\u003ctr style=\"border:0;\"\u003e\u003ctd style=\"border:0;padding:0 0 20px;text-align:center;\"\u003e\n\u003cspan style=\"display:inline-block;font-family:'DM Sans',sans-serif;font-size:13px;font-weight:700;color:#b8735a;letter-spacing:2px;text-transform:uppercase;margin-bottom:12px;\"\u003eBEFORE YOU BUY\u003c\/span\u003e\n\u003ch2 style=\"font-family:'DM Serif Display',serif;font-size:32px;font-weight:700;color:#2a2a1f;margin:0;line-height:1.2;\"\u003eQuestions, answered\u003c\/h2\u003e\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\n\u003cdetails ontoggle=\"var i=this.querySelector('.faq-i'); if(i){i.textContent=this.open?'−':'+';}\" style=\"margin:0;padding:0;\"\u003e\n\u003csummary style=\"display:block;list-style:none;cursor:pointer;padding:16px 40px 4px 0;position:relative;text-align:left;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:500;color:#2a2a1f;line-height:1.3;\"\u003e\nHow do I get access after I purchase?\n\u003cspan class=\"faq-i\" style=\"position:absolute;right:0;top:50%;transform:translateY(-50%);color:#b8735a;font-size:22px;font-weight:300;line-height:1;\"\u003e+\u003c\/span\u003e\n\u003c\/summary\u003e\n\u003cdiv style=\"padding:0 0 16px 0;text-align:left;\"\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.7;color:#5b5751;\"\u003eYour PDF checklist is available for instant download right after checkout — no waiting, no shipping.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails ontoggle=\"var i=this.querySelector('.faq-i'); if(i){i.textContent=this.open?'−':'+';}\" style=\"margin:0;padding:0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003csummary style=\"display:block;list-style:none;cursor:pointer;padding:16px 40px 4px 0;position:relative;text-align:left;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:500;color:#2a2a1f;line-height:1.3;\"\u003e\nWhat devices can I use it on?\n\u003cspan class=\"faq-i\" style=\"position:absolute;right:0;top:50%;transform:translateY(-50%);color:#b8735a;font-size:22px;font-weight:300;line-height:1;\"\u003e+\u003c\/span\u003e\n\u003c\/summary\u003e\n\u003cdiv style=\"padding:0 0 16px 0;text-align:left;\"\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.7;color:#5b5751;\"\u003eThe checklist works on any device — phone, tablet, or laptop — and you keep lifetime access to revisit it whenever you need.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails ontoggle=\"var i=this.querySelector('.faq-i'); if(i){i.textContent=this.open?'−':'+';}\" style=\"margin:0;padding:0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003csummary style=\"display:block;list-style:none;cursor:pointer;padding:16px 40px 4px 0;position:relative;text-align:left;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:500;color:#2a2a1f;line-height:1.3;\"\u003e\nWhat if it's not right for me?\n\u003cspan class=\"faq-i\" style=\"position:absolute;right:0;top:50%;transform:translateY(-50%);color:#b8735a;font-size:22px;font-weight:300;line-height:1;\"\u003e+\u003c\/span\u003e\n\u003c\/summary\u003e\n\u003cdiv style=\"padding:0 0 16px 0;text-align:left;\"\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.7;color:#5b5751;\"\u003eRefunds are handled under the store's Refund Policy, which covers digital purchases within 30 days.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails ontoggle=\"var i=this.querySelector('.faq-i'); if(i){i.textContent=this.open?'−':'+';}\" style=\"margin:0;padding:0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003csummary style=\"display:block;list-style:none;cursor:pointer;padding:16px 40px 4px 0;position:relative;text-align:left;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:500;color:#2a2a1f;line-height:1.3;\"\u003e\nDo I need existing packages to use this checklist?\n\u003cspan class=\"faq-i\" style=\"position:absolute;right:0;top:50%;transform:translateY(-50%);color:#b8735a;font-size:22px;font-weight:300;line-height:1;\"\u003e+\u003c\/span\u003e\n\u003c\/summary\u003e\n\u003cdiv style=\"padding:0 0 16px 0;text-align:left;\"\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.7;color:#5b5751;\"\u003eNo — it works whether you're building your first tiered packages or restructuring ones you already offer.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails ontoggle=\"var i=this.querySelector('.faq-i'); if(i){i.textContent=this.open?'−':'+';}\" style=\"margin:0;padding:0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003csummary style=\"display:block;list-style:none;cursor:pointer;padding:16px 40px 4px 0;position:relative;text-align:left;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:500;color:#2a2a1f;line-height:1.3;\"\u003e\nIs this only for wedding vendors?\n\u003cspan class=\"faq-i\" style=\"position:absolute;right:0;top:50%;transform:translateY(-50%);color:#b8735a;font-size:22px;font-weight:300;line-height:1;\"\u003e+\u003c\/span\u003e\n\u003c\/summary\u003e\n\u003cdiv style=\"padding:0 0 16px 0;text-align:left;\"\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.7;color:#5b5751;\"\u003eIt's written with wedding and service pros in mind, but the tier logic applies to any service business that sells packages.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003cdetails ontoggle=\"var i=this.querySelector('.faq-i'); if(i){i.textContent=this.open?'−':'+';}\" style=\"margin:0;padding:0;border-top:1px solid rgba(154,168,133,0.1);\"\u003e\n\u003csummary style=\"display:block;list-style:none;cursor:pointer;padding:16px 40px 4px 0;position:relative;text-align:left;font-family:'DM Sans',sans-serif;font-size:15px;font-weight:500;color:#2a2a1f;line-height:1.3;\"\u003e\nDoes it tell me what to charge?\n\u003cspan class=\"faq-i\" style=\"position:absolute;right:0;top:50%;transform:translateY(-50%);color:#b8735a;font-size:22px;font-weight:300;line-height:1;\"\u003e+\u003c\/span\u003e\n\u003c\/summary\u003e\n\u003cdiv style=\"padding:0 0 16px 0;text-align:left;\"\u003e\n\u003cp style=\"margin:0;font-family:'DM Sans',sans-serif;font-size:14px;line-height:1.7;color:#5b5751;\"\u003eNo — it walks you through pricing logic and spacing between tiers, but you set your own numbers based on your market and time.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/details\u003e\n\n\u003c\/td\u003e\u003c\/tr\u003e\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003c\/section\u003e                  \u003c\/div\u003e","brand":"The Guide Page","offers":[{"title":"Default Title","offer_id":55765008023891,"sku":null,"price":4.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1088\/7571\/0803\/files\/1828392-8d4790015547b8c1db2b98c0048f4847.webp?v=1793956467","url":"https:\/\/theguidepage.com\/products\/package-tiers-checklist","provider":"The Guide Page","version":"1.0","type":"link"}